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Carolina Story: Virtual Museum of University History

William T. Couch and the UNC Press

William T. Couch (1901-1989)

The university created the University of North Carolina Press in 1922. Under director William T. Couch, the press specialized in books on North Carolina and the South. During the 1930s, when the university was still segregated, the Press published numerous works on African American history and culture, some by African American writers, but Couch resisted their demands for full social and political equality.